The Catholic Spirit, the 95-year-old official newspaper of the Roman Catholic Archdiocese of St. Paul and Minneapolis, today announced the newly redesigned style, format and tagline of its award-winning publication. The new tagline, News with a Catholic Heart, was created to crystallize the newspaper's positioning and portrays the way the nearly 715,000 Catholic parishioners in the St. Paul and Minneapolis area want to be engaged in news: They want it to be timely and a source of inspiration to lead and share a life of goodness. This new direction was prompted by the results of a market research study conducted earlier this year. [snip] Read More.
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